After spending five seasons with the Cardinals, Novacek signed with the Dallas Cowboys as a Plan B free agent, arguably the best signing in the history of this program. He was a key contributor for the Cowboys offense in the early 1990s, especially on third downs. Starting in 1991, he played in five straight Pro Bowls, while helping the Cowboys make the playoffs each year and winning the Super Bowl three times in four seasons. Novacek's last game was Super Bowl XXX in January, 1996. He officially retired from the NFL on July 15, 1997 after a lingering back injury cut short his career. In his 11 seasons, Novacek recorded 422 receptions for 4,630 yards and 30 touchdowns.

This Dallas Cowboys custom jersey was signed in black by Novacek and includes a JSA sticker and COA.