The 1970 Kellogg's Football Card Set was the first issue of football cards by the Kellogg's company. The set includes 60 cards that measure 2¼" by 3½" and have a 3D effect. The 1970 Kellogg's football cards were inserted in boxes of Kellogg's cereal. Complete sets could also be ordered by mail. The 1970 Kellogg's football cards have the player's name inside a blue helmet in the upper right hand corner of the front of the card.

The 1970 Kellogg's Football Card Set is loaded with 28 future Hall-of-Fame players, including the #48 OJ Simpson rookie card.

This lot features a complete 1970 Kellog's 3D Superstars 60-card set. Cards are in NM-MT condition.